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P.PSH.1332 - Coles RROA Collaborative Innovation Program Manager

Coles RROA and MLA Donor Company (MDC) agreed to progress a Collaborative (value-adding) Co-Innovation Program over a three-year period commencing in 2021 and concluding in 2024.

Project start date: 01 September 2021
Project end date: 01 March 2025
Publication date: 12 December 2024
Project status: Completed
Livestock species: Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb
Relevant regions: National
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Summary

Retail Ready Operations Australia Pty Ltd (Coles RROA) commenced a Collaborative Innovation program with MLA over a three-year period commencing 1 Sep 2021. This agreement was to support an Innovation Program Manager to implement the Coles RROA collaborative innovation strategy.
MLA and Coles RROA have agreed on the following four project pillars:
1. Supply chain efficiency and sector opportunities
2. Operational excellence
3. Product innovation
4. Digital solutions.

Objectives

Coles RROA and MLA Donor Company (MDC) agreed to progress a Collaborative (value-adding) Co-Innovation Program over a three-year period commencing in 2021 and concluding in 2024. The program was designed to support the development and implementation of Coles RROA’s red meat high value growth strategies in both the domestic and global markets to be achieved via a range of innovative products, packaging, processes and new business model concepts. It is noted that in addition to the development of new high value products to meet customer demand, the program extended more broadly into Coles RROA’s business activities where opportunities to innovate red meat markets were identified.

Key findings

Uplift of 180t red meat volumes through the 2021 to 2024 reporting period, which represents a 47% uplift.
There were 158 new red meat product launches through the plant over the three-year reporting period.
The Co-Innovation program supported 89 new initiatives across the five strategy pillars.
Five new MLA funded projects were developed from Co-Innovation pilot programs or proof of concepts in this three-year period.
Additionally, the Co-Innovation Program contributed to Coles achieving the following sustainability targets over the three-year reporting period:
•87.4% recyclable packaging
•45% renewable electricity sources
•36% emissions reductions
•86.7% of solid waste diverted from landfill.

Benefits to industry

As a result of MLA’s support for this program, the following broader industry benefits will be achieved:
•generic tools and approaches to building enterprise and supply chain innovation capability and achieving innovation outcomes that will be disseminated to the broader industry as agreed
•better understanding of the critical issues impacting on the competitiveness of the industry that will be extended more broadly to other enterprises within the industry as agreed
•new technologies and new scientific knowledge (arising from projects within the Collaborative Co-Innovation program) which will be commercialised and/or disseminated for the benefit of the broader industry as agreed.

MLA action

Continue to support Coles RROA with MDC projects as applicable.

Future research

Coles is committed to furthering the financial, social and environmental benefits achieved through its partnership with Meat & Livestock Australia. As such, many of the initiatives begun in each of the pillars will continue to be developed, with some generating projects in their own right.
Most notably, but not limited to, the following initiatives will be further researched:
•RFID embedded finished goods labels for track, trace, inventory transparency with the view of ultimately lifting on farm sales of red meat.
•Benefits of artificial intelligence in production, planning, quality and other departments, particularly machine vision applications.

More information

Project manager: Alicia Waddington
Contact email: reports@mla.com.au
Primary researcher: Retail Ready Operations Australia P