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W.IPG.2102 - Cattle and Beef Trade Monitoring Project 2020-2021

Did you know boxed beef from Australia and other current FMD-free suppliers are now allowed to enter wet markets.

Project start date: 31 October 2020
Project end date: 03 January 2022
Publication date: 11 December 2023
Project status: Completed
Livestock species: Grass-fed Cattle
Relevant regions: National, International

Summary

Cattle and beef trade monitoring projects were run in 6 cities; Medan, Jakarta, Surabaya, Makassar, Bali and Kupang (NTT). Three major wet markets and three retailers were surveyed in each city as part of a regular market survey. This project is an extension to the previous project (Cattle and Beef Trade Monitoring Project 2017-18, project 2018-19, and project 2019-20) and will run for 12 months, capturing comprehensive data of cattle and beef prices; consumer profiles; consumption trends; information around impact of Indian Buffalo meat against Australian beef in wet markets; the movement of local cattle from producer areas to consumer areas.

Objectives

  • To enable well informed and substantiated market insights for stakeholders, the project will capture comprehensive data of cattle and beef prices; customer profiles; consumption trends; information around impact of other competitors (Indian buffalo meat, Argentinian, Spanish, Mexican, and Brazilian beef) against Australian beef (both hot (fresh) meat and boxed beef) in wet markets and retails sector; and the movement of local cattle from producer areas to consumer areas
  • This data can be used to better understand the market and its relationship with industry. It will target MLA’s market access strategy, with information being shared with Indonesian stakeholders and officials which will assist to determine how their resources can be best utilized.

Key findings

A report was produced detailing the various data of cattle and beef prices; customers profiles; consumption trends; information around impact of Indian buffalo meat against Australian beef (both hot meat and boxed beef) in wet markets; the movement of local cattle from producer areas to consumer areas in 6 main regions and brief analysis on the impact to trade.

Benefits to industry

Stakeholders will be able to use the information produced from this report to inform better strategic decision making:
- development of evidence-based risk analysis (biosecurity risk perspective)
- further assessment of the impact on trade - competitiveness, socio-economic, welfare aspects.
- Targeted biosecurity/border control activities by quarantine agency
- Targeted market intelligence activities to monitor the impact of Indian Buffalo meat, and other beef competitors.

Future research

For more information

Contact Project Manager: Helen Fadma

E: reports@mla.com.au