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L.PGS.2119 - Profitable Grazing Systems Package Development - Editing and Design

Profitable Grazing Systems is MLA's flagship adoption program.

Project start date: 19 November 2021
Project end date: 22 June 2023
Publication date: 16 May 2024
Project status: Completed
Livestock species: Grass-fed Cattle, Sheep, Lamb
Relevant regions: National

Summary

This project relates to final stage editing, design and proof reading of the latest Profitable Grazing Systems packages and associated materials, along with updates to the Profitable Grazing Systems producer and deliverer guidebooks. All editing and design will be consistent with MLA's branding and style guidelines.

Objectives

​​The purpose of this agreement is to engage a communications consultant in the final stage development of 52 new Profitable Grazing Systems Off the Shelf Packages – “PayDirt North”, “Gra$$ to Dollars”, “Pasture Manipulation”, “Pasture Re-Sowing” and “Phosphorus Management in beef cattle”. This work will include the editing, design and proof-reading of both producer and coach manuals, and training slides. All editing and design will be consistent with MLA's branding and style guidelines.

Key findings

As PGS is an adoption program, key findings are not applicable.

Benefits to industry

The investment will deliver user friendly resources for use in the delivery of these new packages. The additional packages will assist more producers to benefit from the PGS program, which can deliver $17/ha return per annum, per participating producer on average.

More information

Project manager: Elizabeth Thelander
Contact email: reports@mla.com.au
Primary researcher: Bahr Ag Pty Ltd