E.SHO.2023 - Royal Shows Fy23
Project start date: | 01 July 2022 |
Project end date: | 30 June 2023 |
Publication date: | 07 May 2024 |
Project status: | Completed |
Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb |
Relevant regions: | NSW, Queensland |
Summary
MLA's Australian Good Meat program hosts a stand at the Sydney and Brisbane Royal Shows to engage the wider community on the Australian Good Meat pillars of sustainable production and environmental management, animal wellbeing and product nutrition. These specific Royal Shows are in locations where MLA has resource capacity to be able to adequately staff the stand with the support of industry Ambassadors. Having a presence at Royal Shows provides a unique reach proposition to engage with the community along with demonstrating our community engagement activities to industry stakeholders attending these Royal Shows.
Objectives
To support activation costs related to site fees, equipment hire and stand materials, production of signage, staff attendee costs etc.
More information
Project manager: | Susan Howe |
Contact email: | reports@mla.com.au |