E.GWB.2023 - Australian Good Meat website enhancements to improve UX

Project start date: 01 July 2022
Project end date: 30 December 2023
Publication date: 06 May 2024
Project status: Completed
Livestock species: Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb
Relevant regions: National

Summary

Following the relaunch of the www.goodmeat.com.au website in 2021, project E.CEM.2220 was commissioned to test the user experience of the website in its new state. Whilst the results were positive overall, there were recommendations made to improve the overall experience and impact of the website.


This web development project implemented the recommendations from the E.CEM.2220 project.

Objectives

To improve the user experience of the Australian Good Meat website through further development of the site in line with the recommendation from user experience testing carried out under project E.CEM.2023.

More information

Project manager: Heidi Brunker
Contact email: reports@mla.com.au