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D.NCM.2025 - Dietitian Connection

Project start date: 01 July 2023
Project end date: 30 June 2023
Publication date: 08 February 2024
Project status: Completed
Livestock species: Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb
Relevant regions: National

Summary

Development and implementation of communications targeting dietitians promoting uptake of nutrition resources. Promotional campaign with dietitians to ensure consumers are confident to enjoy red meat in three to four balanced meals a week through consistent messaging from trusted sources.

Objectives

To promote the uptake of MLA's practical nutrition resources by health professionals.

More information

Project manager: Louise Capling
Contact email: reports@mla.com.au