Summary
The key objective of these projects was to develop convincing stories and evidence to promote the growth of NRM strategies in the red meat industry in Southern Australia. This required two publishable case studies to demonstrate where NRM has had positive impacts on business performance of red meat producers. In doing this, the project also endeavoured to provide MLA with: A critique of the relationship between NRM and the business performance of red meat producers in Southern and Northern Australia;
An objective analysis of thelikelihood of NRM delivering business benefits using published data.