Cattle, complexity and change | P&P Webinar

Speaker: Mark Ferguson - neXtgen Agri

Mark Ferguson is the founder and CEO of neXtgen Agri - an innovation and consulting company that has clients across Australia and New Zealand. Mark has 25 years expereince in agriculture, holding a PhD in genetics and a passion for enabling farmers to impliment effective strategies to get the most out of their livestock. Mark grew up on a family property in the Victorian Mallee, and now lives with his family in Christchurch New Zealand.

Key Points:
- Understanding and embracing change in agriculture
- What will a successful farm businesses look like in the future?
- Available and emerging technologies that will add value to livestock businesses.