Beef Industry Breakfast: Growing the Beef Business

The date for the first Beef Industry Breakfast for 2017 has been set and the speakers announced.

The panel of speakers will discuss the theme of Growing the Beef Business.

Time: 7.30am – 10.00am
Date: Tuesday, 31 January 2017
Venue: Brisbane Powerhouse, 119 Lamington Street, New Farm, Queensland

The value of the Australian beef industry has continued to rise in the past 12 months. Is this growth sustainable and what are the implications for the future of the red meat industry? Understanding international market trends, the potential of the Australian herd and how individual enterprises can make the most of these opportunities will assist the industry to meet the challenges of 2017 and ensure a prosperous future.

Panel of speakers:

Ms Lisa Sharp, Chief Marketing and Communications Officer, MLA: What drives the demand for Australian beef

Lisa has an extensive background in consumer marketing, product innovation, global strategy development, change management and general management. She has held marketing leadership and executive team positions in a number of Australian and multinational organisations. Lisa will set the scene by describing the drivers behind the demand for Australian beef and how consumer trends are influencing the beef business.

Ben Thomas, Market Information Manager, MLA: Beef industry projections for 2017

Ben is responsible for compiling the quarterly beef and lamb industry projections and generates regular market data and analysis for the red meat industry. Ben will launch the beef industry projections for 2017 and provide an insight into what we can expect in the next 12 months.

Jennifer Wainwright, Managing Director, AUX Venture: Opportunities and potential for the beef producer

Jennifer is the founder and Managing Director of Aux Venture, a specialist services company to the beef industry. Aux Venture is now one of the leading commercial advisors in investment to some of the world’s largest investors who recognise the potential in Australian agriculture. Jennifer will describe the processes and opportunities of investment and refinancing for beef enterprises with special relevance to the northern industry.